Community is best growth strategy for 2022. Uncommunity #34
Hi there,
What community are you building? Leave it in the comments for others to checkout.
Let's check out interesting things that we came across on all things community.
What are we reading/listening to?
Strong teams are more than just connected, they are communities. CEO of Stack Overflow Prashanth Chandrasekar on a quarterly update explaining their plans after they got acquired. Read here.
One of my biggest learnings is that organizations and leaders have a responsibility to ensure people are heard, to build high levels of trust and enable them to show up authentically— all so they can do their best work. I’m a firm believer in the idea that building connections strengthens teams and empowers people to be successful in their roles.
10 Key Takeaways from Community Predictions 2022. Check out the full predictions by Vanilla Forums here on future of community.
The Rise of the Community Internet. Very interesting take on communities and the new social media. Check out the full post here.
This birth is similar to that of the web 2.0 back in the early 2000s. What once was “social media” now is “community-led”, “community-based”, etc. This new shift makes us adjust ourselves. Community internet is about building life, not consuming it. That’s why we see faster and stronger growth in companies providing space for this new digital
modus vivendi
.
Growing a paid community through events. Rosie Sherry is a community legend and this piece on how can someone build community through events is phenomenal. Read the full article.
Why Community Is Your Best Growth Strategy for 2022. Patrick Woods, CEO of Orbit shares his thoughts around why the brand should focus on building communities rather than just traditional marketing. Read the full piece here and understand why Sephora, Duolingo, Salesforce, Twilio, etc is winning.
Some call community the newest "moat" for business today. No matter the sector, a vibrant community not only serves as a defensive hedge against the competition but can also drive learning, innovation, and value. And whether it's bringing together a group of power users, software contributors, content developers, or a gaggle of superfans, we're seeing thriving communities lead to greater brand awareness and higher switching, not to mention strong debuts in public markets.
[PODCAST] Holacratic Communities with Sahil Lavingia. In this episode of Masters of Community, Sahil, CEO at Gumroad, shares his journey starting Gumroad, breaking into VC, etc. Listen to the full episode.
A More Thoughtful Approach to Entrepreneurship: Start with a singular focus on profitability and make your company sustainable. Make the community a pillar of your business. First, define what kind of business you don’t want to build and use that to define the type of business you want to run. Sahil explores this idea further in this episode and his book.
[SURVEY] The team at CMX is doing a survey on the 2022 Community Industry Report. Help them by completing this survey.
[NEWS] Circle, all in one community platform for creators and brands raised $$ at a whopping $200 million valuation. Even Tiger Global is serious about community. Check out the announcement.
How to build ANY community.
The relationships between the creator and its community.

If you know, you know.
Community is always about people. Just listen to the people.

Say it loud one more time. People. People. People.
Career Corner
Uncommunity job board has 15 new amazing roles. If you want to have a role featured or are a job seeker, click here! Check out the jobs from companies like Twitter, OpenSea, Here, DeepSource, Paragon One, Apollo and more.
thank you☕
for joining us in our journey. We both have full-time jobs and we have built Uncommunity in our free time as we have been exploring ways to give back and support fellow community builders in their journeys.
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